The CET Conference Kuwait is one stop along the CET World Series Roadshow. Our Action Kuwait team worked closely with the conference crew to develop the communications strategy for the event, which aims to provide a look at the most cutting-edge innovations and upcoming trends that will shape our business future. The success of the campaign was helpful in driving footfall from some of the biggest companies in Kuwait. And in addition to the communications and PR for the event, Action Kuwait went one step further in sponsoring the event, showing their dedication to further new technologies for the sustainable evolution of business in the market and the region.