IHG appoints Action as communications partner

Adding another world-renowned brand to our client portfolio, IHG Hotels & Resorts appointed Action Global Communications’ MENA region hub in Dubai to manage its corporate communications activities across core growth markets in the GCC, Levant, and Egypt.

With a diverse portfolio of 19 brands and over 6,300 hotels spanning 100 countries, the IHG roster counts over 190 properties in the Middle East. With more than 150 new regional projects already in development, Action’s responsibilities will include delivering PR initiatives to bolster IHG’s ongoing expansion.

“We are thrilled to secure a long-term partnership with IHG Hotels & Resorts for corporate communications delivery across the Middle East,” said Euan Megson , managing director, Action UAE.

“In a year when Action Global Communications is marking 30- and 20-year milestones of operations in the UAE and Qatar, respectively, we are tremendously excited to leverage the June opening of Action’s new Saudi presence to further enhance IHG’s rapid growth plans across the Kingdom,” he added.