education through gaming on the rights and realities of children with disabilities in Georgia: the latest initiative in the #SeeEveryColour campaign with UNICEF

For the past several years, our Action team in Tbilisi has been responsible for PR and communications for the #SeeEveryColour campaign, successfully changing public perception about children with disabilities in Georgia. We are proud to announce the completion of the latest initiative in this important campaign – an interactive and innovative set of outdoor games to further educate youth and adults on the rights of children with disabilities in Georgia. The ‘education through gaming’ initiative included a range of activities including a quiz, blitz competitions and call to action. The campaign quickly gained a strong following, becoming popular across the country. In fact, we have been invited by leading National TV stations to play the game with local journalists to put their knowledge to the test on this issue. Over the years, the wider campaign has recorded a measurable and sizable positive change in public perception towards children with disabilities. See the video on this latest initiative here, well done team!