Case Studies Serbia


Boosting the buzz for Hell Energy with Bruce Willis

Since early 2018, our Action Serbia team has been hard at work supporting Hungarian brand HELL ENERGY – one of the world’s leading energy drink manufacturers – with projects boosting brand loyalty among a diverse Serbian audience, aimed mainly at men aged between 18 and 50. The first project centered around the roll out of their new advertising campaign, and features one of…


Expanding communications with Boehringer Ingelheim

Action Global Communications has been working with Boehringer Ingelheim, one of the world’s leading research-driven pharmaceutical companies, since 2008, driving PR and communications activities across the CEE and wider region. With the regional activities informed by a central strategy, the communications are coordinated via a regional hub in the form of Action’s International Client Service Team, with markets categorized by commercial priority and…