Case Studies Bulgaria, Croatia, International Client Hub, Kazakhstan, Latvia, Lithuania, Romania, Serbia, Ukraine


Expanding communications with Boehringer Ingelheim

Action Global Communications has been working with Boehringer Ingelheim, one of the world’s leading research-driven pharmaceutical companies, since 2008, driving PR and communications activities across the CEE and wider region. With the regional activities informed by a central strategy, the communications are coordinated via a regional hub in the form of Action’s International Client Service Team, with markets categorized by commercial priority and…


Electrolux: Celebrity Chef reveals the Secret Ingredient

When global leaders in home and commercial appliances Electrolux wanted to boost brand awareness for a relaunch in Bulgaria, they called on Action to present the company as a pioneer and innovator, positioning the Electrolux as the best-in-class high-tech steam oven manufacturer in Bulgaria.   In response, Action organised a unique and memorable ‘Electrolux Secret Ingredient’ event for media at the Hilton Sofia,…