boosting real estate investment returns

the challenge

Bidx1, a leading property auction platform, struggled to boost online visibility and attract buyers due to intense market competition and digital advertising complexities. Despite providing a transparent and user-friendly solution, reaching their target audience posed a unique challenge.

our approach

We boosted our client’s campaign performance through three main tactics: targeted audience segmentation, maximising bids on top-performing keywords, and dynamically adapting our approach to seasonal trends in the real estate market.

Action’s digital team strategic interventions, including targeted audience segmentation, bid optimisation for key keywords, and adapting to seasonal trends, successfully elevated Bidx1’s online visibility and buyer engagement. These tactics resulted in a significant improvement, positioning Bidx1 effectively in the competitive real estate market.