Having worked with Dubai World Trade Centre on a number of B2B and B2C exhibitions for several years, Action UAE has converted its long-running relationship into two major wins following a reorganisation of DWTC’s Consumer and Food exhibition clusters.

Action UAE’s Corporate team, overseen by Account Director Shruti Saxena and Regional Content Director Barry King, will continue to manage the PR for DWTC’s Food cluster following a successful submission. The Food cluster includes Gulfood, Gulfood Manufacturing, GulfHost, SEAFEX, the Speciality Food Festival and Yummex.

Not to be outdone, Action UAE’s Consumer team, overseen by Account Director Daniel Andrews, will manage the PR for GITEX Shopper and GITEX Shopper Spring, Word Art Dubai and Careers UAE.

Work has already begun!