April 7, 2014
Action Qatar Support Cathay Pacific with Flying Colours
The Action Qatar team recently worked their magic for Cathay Pacific Airways, Hong Kong’s flagship airline, to successfully carry out a one-off event to celebrate the start of its new service between Doha and Hong Kong.
The celebration was held at Doha International Airport on March 30, where the first flight from Hong Kong touched down, welcomed with a traditional water canon salute. A ribbon-cutting ceremony followed at the departure gate, where Cathay Pacific’s Country Manager for Qatar and UAE, Brian Yuen, was joined by Patrick Muller, Executive Vice President of Doha International Airport, delivering a speech on the occasion while exchanging gifts. The Cathay Pacific cabin crew also distributed gifts to all the passengers who were flying on board Cathay Pacific Airways on this new route.
The Action Qatar team worked on press release development, distribution and monitoring, while teaming up with a top photographer to make sure the event was captured in style. Action was also responsible for liaising and coordinating with airport officials in the lead up to the big day, ensuring the smooth running of the occasion.