Action Heller Consulting On Its Toes 

Action Heller has been keeping busy with a whole host of various events. Continuing with OMVs CSR campaign for promoting reading, with a focus on contemporary Hungarian children’s literature, OMV visited three primary schools with campaign ambassadors (well-known local stars Lola and Péter Puskás) who performed an hour long musical/cultural show.
Met with great enthusiasm, the campaign drew plenty of media attention, while the ambassadors continue to be regularly interviewed by regional print and broadcast media. Action Heller is also preparing a short two minute film about the event.

On a rather different note, on the occasion of World No Tobacco Day, Action Heller organised a healthcare event on behalf of the European Committee, geared towards promoting iCoach; a free platform that helps smokers quit. Local NGO partners of the EC’s ‘Ex-Smokers Are Unstoppable’ campaign cooperated with Action for the occasion, which took place at a popular shopping mall in Budapest, providing lung screenings and healthcare consultancy to visitors.

Action Heller also recently organised a radio talk show with the MD of Lexmark Hungary, Péter Csucska, on Jazzy Radio. Focusing on enterprises with unique products or exceptional performance, Péter introduced Lexmark’s background and origins, while shedding light on the rebranding of the company, the process through which Lexmark became a global company offering enterprise solutions, the working environment at Lexmark, and more. An additional short interview was also recorded about the company’s LCCP programme. The interview positioned Lexmark as a global company and a responsible corporate citizen, with a strong local commitment.