Action KSA was tasked with launching Mamas & Papas, the popular fashion brand for babies from 0 to 4 years, positioning them as an elegant name in Saudi Arabia. To maximise reach and exposure with the right audience, it was clear that the campaign needed to be integrated across online, social and traditional channels. The launch campaign aimed to position Mamas & Papas…
Action Ukraine played a vital role in the successful implementation of “I Am the Community!” information campaign on decentralisation reform in the Donetsk and Luhansk oblasts on behalf of the United Nations Development Programme in Ukraine, with financial support from the European Union. The goal was to raise awareness of the region’s residents regarding the positive changes and results of decentralisation reform, explain…
Action Kuwait recently supported Jumeirah Messilah Beach Hotel & Spa, Kuwait’s idyllic resort, mark the first of this year’s weekly all-famous BBQ nights, arranging attendance of approximately 50 Key Kuwaiti media representatives to indulge in a sumptuous outdoor feast at one of the most exotic spots in the Arabian Gulf. The event took place on the resort’s pristine private beach and stunning poolside…
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